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Driven by the intelligent and relentless pursuit of muscle since 1998.

Being a novice is a beautiful thing if you want to add strength and muscle to your frame at a shocking rate. Here's a program that will help you do just that.

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11 Myths of Warrior Training

Martin Rooney wants to change how you think about MMA training. Check out his insights here.

Soft Tissue Work for Tough Guys

Think foam rolling hurts? Try using a tennis ball on trigger points. Here’s how.

All Muscle, No Iron

Big arms, wide shoulders, strong abs, amazing athleticism. What can we learn from gymnasts about training? Find out here.

Adamantium Abs: 6 Core Exercises You Need

Use these moves to build real-world core strength. Or, you know, just do them because abs look awesome. Whatever.

50 Reps for Size

Finishers aren't just for fat loss. They're for building muscle too. Try these five ultra-high rep moves for hypertrophy.

Tip: Dips for Chest vs. Dips for Triceps

There is a difference. And both variations are safe if you do them right. Here's how.

The Top 10 Weighted Carry Exercises

Build monster real-world strength and a rock-solid core. Here are several weighted carries to try out, from beginner to advanced variations.

The 9 Worst Things About Processed Foods

You know to avoid most processed foods, but you probably don't know the whole story. A few of these will surprise you.

Tip: Build Glutes With This Deadlift Variation

Boost your athletic performance and the stares you get at the gym with this barbell exercise.

The Truth About Ass-to-Grass Squats

Some people say the only correct way to squat is ATG. And some people are a little smarter than that. Here's the truth.

Lifter's Elbow: The Cause & The Cure

Three common things you probably do in the gym that will wreck your elbows, plus a few smart tricks that'll fix you right up.

Stop Doing Box Jumps Like a Jackass

Box jumps are great for building athleticism and muscle. Trouble is, most people do them stupidly. Let's fix that.

Heavy Deadlifting 101

Sumo or conventional stance? Mixed, overhand or hook grip? And what's the best way to program it? You have deadlift questions, Matt Kroc has answers.

Kroc Rows 101

A step by step guide to performing the most bad-ass upper back exercise in existence.

8-Week Basic Strength Plan

Being stronger in the basic barbell lifts makes everything else you do in the gym easier. Here’s how to do it.

The Five Principles of Radical Fat Loss

Need to lose fat and lose it quickly? This is your guide. Check it out.

Ian's Top 10 Mass Makers

Strength coach Ian King lists his top exercises for building mass. Are you doing them all?

The Best Damn Cortisol Article Ever

It's been called the stress hormone, the belly fat hormone, and the thief of gains. But it doesn't have to be any of those. Here's how to control it.

Tip: Wider Delts, Healthier Shoulders

Build your shoulders while preventing injuries with this stability-tension superset.

The Right Diet for Your Personality Type

Your fat loss diet will fail if your nutrition plan doesn't match your personality and mindset. Find your type here.

Tip: How to Develop an Adonis Belt

Here's how to build the sexiest muscle there is.

Tip: The GHD Sit-Up – Dangerous or Awesome?

This CrossFit favorite is getting more popular. Is it safe and effective? Well, it depends. Here's what you need to know.

The Single Best Muscle-Building Method

A recent study shows that training to failure is the true key to muscle growth... regardless of the weight used. If your goal is size, this is a must-read.

Stop Lying About Your Overhead Press

Every man should be able to press .75 times his bodyweight overhead. If you can't, or can only do it using bad form, then this is for you.