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Driven by the intelligent and relentless pursuit of muscle since 1998.

Always going heavy on the Big 3 can lead to injury and stagnation. Here how to lighten your loads and keep getting better.

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Obliterate Your Sticking Points

Combining isometric training with CAT can help even the most stagnant lifter power through to a new PR.

6 Exercises For Stress-Free Gains

You need more volume to get big, but too much volume can mess you up. Here are 6 great movements that won't trash your CNS.

The 2 Minute Injury Fix

Compression wrapping is an inexpensive way to treat those troublesome knees, wrists, and elbows. Here's how to do it.

Expose Your Weaknesses to Get Strong!

Targeting weak links builds strength, helps you achieve structural balance, and prolongs your lifting career. Here’s how to do it.

3 New Ways to Get Jacked

Ready to take your training up a notch? Try never-ending sets, tonnage programs, and minute-on-the-minute sets.

Pain Don't Hurt

The mind quits before the body does. You're capable of much more than you think.

5 Training Rules You Must Obey

We all make mistakes, but here are 5 things you better be getting right if you want to build muscle and get strong.

The Hub and Spoke Method

A new way to organize your workouts to quickly boost a lagging lift or stubborn muscle group.

The Effort Factor

is is a piece of the puzzle that most people think they have, but really don't. It's true in the gym and it's true in the rest of your life.

Bad Form Builds Muscle

Is there a case for less than perfect form? Yes. Here’s why.

Smash 3 PRs in One Month

Train the assistance lifts more like the big three and watch your personal records fall like dominoes. Here's the full plan.

How to Build a Powerful Neck

Weak neck, weak body. Here's the best way to build that pencil-neck.

5 Tips From The Trenches

In-the-trenches coach Ben Bruno talks fat-grip work, recognizing training bias, and the power of the Dead-Squat Bar.

40 Squat Workouts in 8 Weeks

To make fast gains in the squat you have to squat more frequently - a lot more frequently. Here's how to make it work.

Deadlift Challenge: 405 x 10

Coach Rooney smashed his deadlift goal using the pseudo-sumo deadlift and five rules. Here's how you can too.

Get Bigger and Stronger, Even Banged Up

Losers use injuries as excuses to be lazy. Winners find ways to work around them. Here are 17 tips for wounded winners.

Heavy Ab Training

Being lean isn't enough. You must choose the right kind of training and go heavy for hypertrophied, punch-proof abs.

Improve Your Pull Instantly

One simple but highly effective deadlifting tip that you probably haven't tried before.

Stop Doing Corrective Exercises!

Are people taking the ideas of correct exercise too far? This coach says so. Check it out.

A Simple Way to Grow Legs

Build big legs. Hug a puking pail. Hate your life. Who could ask for anything more in a training program? Check it out.

6 Truths About Squats

Should you squat butt to calves? High bar or low bar? What about elevating the heels? Foot placement? Tempo? It's all here in this article.

3 Questions For Better Workouts

Ask yourself these three important questions and you’ll be able to choose better workouts for your goals.

Powerlifting: The Definitive Guide

At some point, every strong guy wants to test his mettle in competition. Here's everything you need to know to make your first powerlifting meet a success!

Long Live Static Stretching!

Static stretching makes you weak, slow, and doesn't improve flexibility. Or does it? Here’s a different opinion.