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Driven by the intelligent and relentless pursuit of muscle since 1998.

Broad shoulders. Narrow waist. Powerful legs. Back all that up with real strength and you'll turn heads. Here's your plan.

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The Missing Deadlift Variation

Chances are you're not doing this incredibly effective deadlift variation. And if you are, you're probably making some mistakes. Let's fix that.

Tip: The Perfect Multi-Purpose Breakfast

A one-bowl breakfast that contains a huge portion of the protein, nutrients, essential fats, and even supplements you'll need for the day.

Isometric Exercises That Work!

Isometric training works for building muscle, but you've probably been doing it all wrong. Here's how to get real results with isometrics.

2-A-Day Training for Radical Gains

If you goal is size, it’s hard to beat twice-per-day training. But you have to be smart about it. Here’s your guide.

Lifting 3 Days a Week Is Best

Training three days a week allows for greater frequency, better recovery, and better compliance. Here's why it works and how to build a program.

7 Reasons You're Stuck at Medium

This is the advice someone would give you if he were brutally honest and didn't give a damn about your feelings. Wear your cup.

The Best Damn Diet For Natural Lifters

Natural lifters shouldn't train like drug users, and they shouldn't diet like them either. Here's your dietary playbook, natties!

The Athletic Aesthetic Program

Lift like a beast, move like an athlete, look like a Greek god. Here's your plan.

Tip: To Lose Fat, Stop Being a Pantywaist

This may hurt your feelings, but it'll also solve your fat loss problem. Step away from your safe space and check it out.

DeFranco Agile 8

A simple warm-up routine that’s helped powerlifters, meatheads, and other anti-mobility dudes feel better and progress faster in their workouts with fewer injuries. Check it out.

Hypertrophy-Specific Training

An Overview and Sample Program

Unleash Your Testosterone!

Is a lot of your natural testosterone bound up in your body, unable to be used? Probably. Here's exactly how to free it up.

10 Rules for Building Muscle Without Getting Fat

Here are 10 strategies to help you do what was once thought to be impossible: growing muscle without growing your belly.

Tip: Take This Vitamin for Better Sex

For females, sex drive, arousal, and O's all get better with this vitamin.

The Texas Method

A proven strength training method to help you keep making progress after the newbie phase. Check it out.

Tip: The Truth About Eating Lots of Eggs

Researchers put participants on a diet with lots of eggs to see how their waistlines and hearts would handle it. Here are the results.

Conditioning 101

You'll never be the last man standing if you're fat and out of shape. Here are eight ways to ramp up your conditioning while keeping your strength.

Tip: The Absolute Best Way to Burn Calories

This training method burns a whopping 400 calories in just 20 minutes. Check it out

The 5 Greatest Rowing Exercises

A strong row can change everything. Not only will it build your back, it'll improve your overall performance. Here are the very best variations.

The Hybrid Athlete Program

Want to build strength, size, and athleticism with one training program? All you need is this plan.

The 10,000 Swing Kettlebell Workout

The ultimate combination of the most powerful kettlebell exercise and hardcore strength work. Get ready to be better... at everything!

Growth Explosion: The 30-10-30 Technique

Three young athletes gained 14 pounds in 14 days using a new training technique. Here's exactly how they did it.

The 4 Dumbest Ab Exercises

Those popular ab exercises you see in many workout programs are ineffective and injurious. Luckily, there are smarter alternatives.

The Farmer's Walk Cure

This simple loaded carry will get you bigger, stronger, and leaner. Here's how to do it right and work it into your training plan.