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Driven by the intelligent and relentless pursuit of muscle since 1998.

It's not just a circus trick. Master this exercise and you'll unlock your true athleticism. Here's everything you need to know.

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Tip: Adhere to the 90% Rule

A simple guideline that cuts through the dietary dogma and gets you back on track. Check it out.

Tip: Build or Preserve Muscle At All Times

Losing fat doesn't have to mean losing muscle. And building muscle doesn't have to mean gaining fat. Here are the facts.

Tip: Control Insulin with Food

Insulin is your frenemy. Here are some easy ways to make it work for you instead of against you.

Vegans Suck at Science. Here's The Proof.

Ignore the vegans and their bad science. Here's the truth about meat, cancer, heart disease, inflammation, and the environment.

Tip: Test Things Out and Commit

Here's something that successful lifters and athletes do that you should be doing too.

Tip: Try Blood Flow Restriction Training

Popular with hardcore bodybuilders, this method can also be used if you're rehabbing. Here's how.

Tip: Do the Squat-Stance Deadlift

Is the conventional deadlift or the sumo deadlift better? For many of us, a combination of the two is best. Here's how to do it.

Tip: Take the Two-Squat Challenge

Two types of squat, 20 reps, a little pain, a lot of gain. Are you up for it? Check out this nasty leg workout.

Tip: When Life Gets Hard, Work Hard

Successful lifters find comfort in discipline. Here's what you can learn from them.

Tip: Hit Your Abs in a Whole New Way

Warning: This abdominal-focused tri-set will leave you sore as hell. Do it anyway. Here's how.

Tip: Build Your Chest With Bands & Iron

This is really going to hurt, but you'll love the results you'll get in chest and triceps growth. Try these two exercises.

5 Things Big Strong Guys Do

Here are five habits of highly effective lifters that you should adopt. Or just keep sucking. It's up to you.

Tip: Find Out If You're Insulin Sensitive

Take control of this hormone to make sure you're staying lean and building only muscle. Here's how.

Tip: Do the Work. Don't Blame Genetics.

Genetics make a difference, but don't lose hope. Smart training and eating will maximize what your parents gave you. Here's the deal.

Tip: Use Box Breathing to Regain Focus

Here's a trick used by strongman competitors to increase performance that you need to use too.

Tip: Change Your Damn Attitude

This no-holds-barred advice for powerlifters also applies to anyone who wants to lift heavy and get better. Check it out.

Tip: Stop Making This Diet Mistake

Most people think they need to cut carbs and calories on their days off. They're wrong. Here's why.

How I Added 100 Pounds to My Deadlift in 2 Weeks

Just by changing how his training was laid out over the week, the author was able to hit new PRs and reach a whole new level of muscularity. Here's how you can too.

Tip: Use Training Programs Wisely

Let your program be your guide, but be prepared for detours. Here's how.

Tip: Try These 3 Tough Pull-Up Variations

Think you're good at pull-ups and chin-ups? Yeah, we'll see about that. Check out these athletic variations!

Tip: Build Yourself Up, Don't Tear Others Down

Here's an easy way to spot a real jerk (in the gym or out) and avoid becoming one yourself.

Tip: Use Time Blocks Instead of Sets

A new way to plan your workouts that will break you out of a rut and keep you focused. Check it out.

Tip: Women, Train Like Men (For the Most Part)

There are only a few differences in how women should train versus men. Here they are.

Lower Slower, Gain Faster

Eccentric training provides better mechanics, more muscle, and better sports performance. Here's how to fit it into your workouts.